New Marketing Strategies in the New Normal for Different Industries

An interesting exchange of observed new practices and norms of shoppers and human psyche alike leading to implications on new marketing strategies for businesses across different industries (food service/restaurant, food retail, non-food/fashion retail, manufacturing, travel/hospitality, healthcare, real-estate, education, etc.).

Quennie Cua · December 3, 2020

An interesting exchange of observed new practices and norms of shoppers and human psyche alike leading to implications on new marketing strategies for businesses across different industries (food service/restaurant, food retail, non-food/fashion retail, manufacturing, travel/hospitality, healthcare, real-estate, education, etc.).

  1. What are the major mindset, habit, and consumption pattern changes we are seeing?
  2. What are the checkpoints on your existing product/service and marketing strategies?
  3. How have different industries adapted or changed to source new businesses in the midst?

Benefits to the Participants

  •  Highly actionable and practical examples to apply learnings to the company setting.
  •  Broaden perspective on how different industries and business models are innovating.

About Instructor

Quennie Cua

Quennie Cua is the Chief Marketing Strategist of Mansmith and Fielders, Inc. She is the Managing Director of QMD Wellness Inc, and Director of BrainFit Philippines. Quennie has over 20 years of Digital, Sales/Marketing, and Brand Building experience. She is formerly the Vice President of Marketing of the SM Store handling 72 branches nationwide. Prior to that, she is the Marketing Head of Abbott Nutrition and Brand Manager and System Manager of Procter & Gamble.

6 Courses

Not Enrolled

Course Includes

  • 4 Lessons
  • 3 Topics
  • Course Certificate

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