Brand Management: Positioning

PLAY TO WIN: Brand Positioning and Brand Equity How can brand positioning pivot the entire business and how does brand equity evolve through different positioning?…

Successful Strategic Partnership

Mansmith Chief Alliance Strategist, Ramon Barredo discusses the key concepts, frameworks, roles, and competencies needed in order to forge successful, strategic partnerships.

Direct Selling

Learn how to do direct selling in this new normal!
  • New ways of prospecting and recruiting
  • New ways of Training people

Developing a Resilient Sales Force

Under the new normal conditions, things will be different on how to lead and manage your organization.  RESILIENCY is a core skill needed by the…

Low Cost Social Media Advertising

A quick guide on advertising on Facebook: It’s instructional — a step-by-step, sequential training! Tips from a digital marketing expert on the watch outs and…